SMS MARKETING :-
SMS stands for ‘Short Message Service’ and is a text message which can be sent to or from a mobile phone. Using SMS as a form of marketing means that a text message can be carefully written to communicate a special offer or company information with a large group of people very quickly and easily from an online platform.Successful SMS Marketing campaigns send a short, concise message with a very clear call to action. They often personalize the message to include the customer’s first name to increase the chance of a response. A clear call to action could be a website link, phone number or email address. SMS marketing is also required to give an opt out option in every SMS sent. This can be done in a number of ways such as using a keyword or directing your customers to an opt out link.
MMS MARKETING :-
MMS messaging for business is a way in which commercial enterprises can communicate with large groups of customers, employees or business associates quickly and effectively. Businesses can use MMS messaging as a marketing vehicle (more about MMS business marketing below), or to keep in contact with employees and business associates during an emergency when data networks are overloaded.Other uses of MMS messaging for business include sending prospective job seekers information about current vacancies, and guiding delegates through conferences and trade shows. Indeed, it is much less expensive to text a delegate a map of a venue and a schedule of events than it is to print and distribute thousands of guides that get lost or forgotten - and ultimately thrown away.
PUSH NOTIFICATION MARKETING :-
Push notifications allow you to deliver messages to the user’s home screen or while he or she is using a different app. Great for prompting immediate interaction and engaging users not currently active in your app, push messaging directs attention to a desired action. Users who opt-in for push notifications are a high-value demographic, as they tend to be more engaged with the app on a regular basis.
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